Leopold Center for Sustainable Agriculture

Completed Competitive Grant

Market Maker for Iowa

Project ID: 2005-M29

Abstract

Use of a web-based program can help Iowa producers pick and choose the best national markets for their products.

Key Question: Where can producers market their products?

Findings: Market Maker, a web-based search engine with contact information for buyers in several states, provides data on potential markets and their locations.

Lead investigator: Craig Tordsen, ISU Extension, et al

Year of grant completion: 2007

This competitive grant project was part of the Leopold Center's Marketing Initiative.

Topics: Business management, distribution and marketing, Market research and feasibility studies