Sustainable agricultural
enterprises are just like other business ventures.
Whether it’s opening an organic creamery or setting up a
grass-based beef operation business and agricultural
entrepreneurs have at least one thing in common: the
need for capital. That’s where companies like the
ShoreBank Corporation come in.
In a seminar sponsored by the Leopold Center’s Marketing
and Food Systems Initiative, the presidents of two
ShoreBank-affiliated lending institutions explained how
their companies work and what each has done in their
area. John Berdes, president of ShoreBank Pacific, and
Dennis West, president of Northern Initiatives, spoke to
a group of approximately 50 people on June 1 in Ames.
ShoreBank
Established in 1994, ShoreBank was the nation’s first
commercial bank formed to support environmentally
sustainable development. ShoreBank Pacific, based in
Ilwaco, Washington, started as a joint non-profit
project of the ShoreBank Corporation of Chicago and the
environmental nonprofit organization, Ecotrust of
Portland. Since that time, ShoreBank Pacific has
invested more than $30 million in economic opportunities
and environmental restoration and preservation in the
Pacific Northwest.
Berdes elaborated on his institution’s mission and
dedication to the “triple
bottom-line.”
“Most businesses have a single bottom-line – maximizing
shareholder return,” Berdes said. “‘Triple bottom-line’
companies typically manage to achieve three returns:
profitability, social return and an environmental
return.”
ShoreBank measures its bottom line by looking at three
things: traditional financial performance, the dollars
they invest in “priority communities” (communities whose
median income and housing values are below the state or
regional standards), and the dollars they loan to
finance activities that contribute to a healthier
environment, such as building renovations that reduce
energy consumption.
One of the enterprises supported by ShoreBank Pacific
through loans is an organic dairy/cranberry farm in
southwest Washington. The farm is preserving farming
traditions and lands and developing new products and
markets. The farm emphasizes a “value proposition” for
family farms.
ShoreBank has made loans to a shellfish farm that raises
oysters. The Nisbet Oyster Farm in the Willapa Bay of
southwest Washington employs numerous immigrants and
pushes for high local water quality standards. The local
water quality has a direct impact on the Nisbet bottom
line; if water quality drops, oysters may become unfit
for consumption.
Nisbet also promoted an effort to replace nearby septic
systems, which were outdated, and Shorebank helped with
funding. By replacing the septic systems, Shorebank was
able to meet their “triple bottom-line” by helping to
protect water quality. Local properties increased in
value because of updated septic systems, oyster farms
were able to increase profits due to a cleaner water
source, and the environment was improved by removal of
leaky septic systems.
Berdes described Shorebank’s partnerships with its
clients as “a portfolio of relationships, not a
portfolio of loans,” that serve as a guideline of how
lending institutions should treat their customers.
Berdes summarized the key ingredients needed for rural
entrepreneurs to succeed:
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Local capital, a customized and unregulated capital
resource in addition to banks;
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Collaborations, growing partnerships into new kinds of
institutions; and
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Markets, “consumers who care about quality,
consistency, convenience and only then values or
environment,” he explained.
Northern Initiatives
Northern Initiatives is a ShoreBank partner located in
Marquette, Michigan. It originated in 1985 as an
academic department of Northern Michigan University.
Dennis West, president since 1997, elaborated on the
history.
“Northern Initiatives was established to find innovative
ways to enhance the regional economy, simply as an
academic department of NMU,” he said. “Then in 1992, the
university entered into a partnership with ShoreBank.”
Northern Initiatives has been active in the northern
peninsula of Michigan since 1994. It has loaned nearly
$17 million to area businesses.
West points out that urban areas have several advantages
over rural communities.
“Rural communities lack access to three things that can
be found in an urban center,” he said. “Capital,
information and larger markets. Northern Initiatives was
therefore designed to fill capital gaps, improve access
to world-class ideas and support small businesses to
gain access to urban centers.”
“We are pushing our board to support both energy and
environmental conservation,” West said. “The initiative
will push us beyond economy and equity to the third ‘e,’
environment. We have a responsibility to lead in the
protection of one of Earth’s most valued and precious
resources.”
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